Follow up to buying a Mac
Published by James June 11th, 2006 in Advertising, Apple, CnetAfter reading the story by Rogers Cadenhead, I went to CNet to see how they were comparing the MacBook Pro against other window based machines. Not surprisingly this is what I found.

So the Mac loses out to all the other computers, and by a rather large margin. This is somewhat fair since they mark the Mac down becuase of price. (What is not put into the “price equation” is the implicit/explicit costs of spyware, viruses, re-boots, time, frustration, sanity and security.)
All those costs can be seen in how the people rated these same computers.

The people that probably have the most to lose(or have lost) by voicing their opinion thought the MacBook was the best laptop by far, scoring a 8.9 compared the the next best at 8.4 and Dell coming in at 6.7 from 57 users.
What do people look at when buying a computer? The so-called experts? Or the people that actually buy them from the so-called experts and than voice their opinions? Guess what the leaderboard ad is at the top of the CNet page? It just happens to be the “editors” top rated laptop. In fact, Apple is the only company on the list from above that, from what I can see, doesn’t advertise on CNet. Hmmmmm………..

People should be reading blogs when looking for product reviews and making purchasing decisions. hReview?





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