JG etc.

Marshall gives up some great trade secrets here. I like how he uses some web tools to be one of the first ones to break a story and how to find your way into a meme aggregator.

A little piece of his post:

Here’s some free advice: nonprofit organizations wanting to do issue-based outreach with their blogs would be well served to subscribe to the feeds of organizations like the AP, either for search terms or through a filter. For high-priority items, if you’ve got a fast blogger on your team, set up an RSS to IM/SMS alert system for selected filtered feeds…….
Interesting note: when this type of alert system sets me to write a particular post and I’m looking to cover the news first, I ping the key ping servers manually with Pingoat to come and index my new post instead of relying on automated pinging systems.

Marshall is a great example of someone who is using web enabled tools to really make him better at what he does.