Chris Brogan was nice enough to talk with me in a post entitled, American Express is OPEN around one of the projects that we are currently working on, The OPEN Forum Blog. It is always fun to see a project get interest and recognition among your peers. {Definitely beats traditional banner ads and behavioral targeting.}
Chris references our work as an example of what he wrote two years ago around content networks and how brands can facilitate these networks in a manner that benefits them and the content producer. I agree with him here and believe this concept was one of the primary motivators around creating the site.
In other news, Chris is hosting a twebinar, which, just from the name, makes it’s something that should be interesting.
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